Fashion talk about your identity, style and yourself. People hunt for clothes, bag, shoes, clutch, etc. Mostly, women more than one dress or a new bag for the party. Moreover, many influencer and public figure collaborate with fashion retail. This business grows faster every year. Don’t miss out this opportunity. There are much successful business owner and they will share their secret for starter
1. Start right now and don’t be afraid
You don’t need to be rich to start your own clothing line. There are many website platforms to create your website.
Here are things to consider when you setting the website platform
- Buying a domain
- Website hosting: $10 a month (less if you pay for multiple years at a time)
- Choose the website platform; Shopify, Connerce.io: the best online marketplace platform, WordPress or Magento
- Marketing Printing
- Inventory storage
Choose a specific product because it is a competitive business. If you choose a vintage style, so sell it to the vintage community. Customer interest in authentic style and unique fashion.
3. Social Media
Focus to find great material and products. If you visit the clothing store on Instagram, you will find that customer appeal to the stories or funny caption every post. Everyone love stories, photo, and sharing photo. So it is not only about promoting the product but it is about touching your customer’s feeling.
Nowadays, a website is no longer enough; the customer wants you to interact with them via their social channels.
Create a Facebook group for your business, for example, clothing store Chicago, clothing line Singapore, clothing line Manhattan. Create a Facebook group based on local search. This community will discuss your niche business.
Next, the strategy is Seo ( search engine optimization) based on local search, for example, your keyword is a baby online store nearby, baby online store New York, or baby online store near me note
Collaborate with the influencer to share your product and brand. I like to utilize the influencer experience. Try to contact them and send an email. If you have work those many years, don’t forget to some pieces to them.
5. Choose the payment gateway
The payment gateway is an important matter. PayPal, Payline, Authorize.net, and stripe support worldwide payment. Check below information for your consideration:
|Payment gateway||Price from||Editor’s rating|
|Payline||credit card’s own fees + 0.3% per transaction + $10 per month||⭐⭐⭐|
|Stripe||2.9% + 30¢ per transaction||⭐⭐⭐|
|Authorize.Net||2.9% + 30¢ per transaction + $25 per month||⭐⭐|
|PayPal||2.9% + 30¢ per transaction||⭐⭐|
|2Checkout||3.5% + 30¢ per transaction||⭐⭐|
6. Choose the shipping partner
Customer will continue buying your product when they excited with fast shipping and high-quality material, and good response. These are crucial and don’t ignore it. The customer will tweet your product or share their review on Facebook
Focus on the customer want and listen to them. Try to think from a customer perspective because I don’t have that design experience. Look at the numbers every day to see which products sell well and what doesn’t in order to learn from that.
8. Find a Factory You Trust and, Ideally, Can Visit
I would suggest starting with a factory that’s near you if you don’t know anyone, so you can regularly visit it. This is logistically important because the fabric might not come as you expect it or when they do the grading, they might mess up the size and then that [affects] 100 pieces.
But If you a drop shipper, you don’t really need any supplier. You just contact the wholesaler
9. Hire the right people
Firstly, you work with two or three people after that you have a big solid team. They will support the business. I will say it is about less than $30,000 to start a clothing line store
Check the market trends before you sell your apparel.
11. Focus Focus Focus
Define your objective and target market. Set up the marketing budget.